Archive for the ‘How To’ Category

8 Creative Ways To Grow Your Photography Business With A Facebook Page | Virtual Photography Studio – Resources for photographers.

8 Creative Ways To Grow Your Photography Business With A Facebook Page

Have you built your Facebook Page, and are still wondering why more people haven’t liked your Page? Fans don’t automatically appear, ready to like you, follow you, and do business with you. People must be lured to your Page in hopes to attract enough people that will ultimately turn into a regular stream of business.

However, the greatest myth out there is that if you build a Page, advertise it to your entire list of friends and acquaintances, and you’ll quickly build up a respectable following. Unfortunately this strategy may actually backfire. If you’ve been on Facebook for a while, you probably have a variety of family and friends outside of your photography business. While they may love you and appreciate you own your own business, they probably don’t want to be marketed to again and again. You may suggest they like your page, and the suggestions are overlooked again and again because they simple aren’t THAT interested in the marketing side. Also, even if they do choose to like your Page, they probably won’t take an active part in discussions and commenting, and won’t help you grow your Page. Your Page is all about building relationships with prospects and customers, and use those relationships to build your business over time.

Instead of relying on your family and friends, lets look at 12 creative ways you can get more fans to your Facebook Page.

Tip 1: Embed Facebook Widgets on your Site and Blog

Facebook makes it easy for people to share your content and information in a variety of ways. Select from a variety of Social Plugins to place throughout your website and blog.

Use the Live Stream plugin to share activity and comments in real time as they interact.

Use Facepile to showcase the Facebook profile photos of users who have liked your page.

Or use the Activity Feed plugin to show users what their friends are doing on your site through likes and comments.

All are an excellent way of building your fans by allowing them to interact with people they already know through Facebook.



Australian photographer Lincoln Harrison endures 15-hour photo shoots to… – StumbleUpon.

At first glance these spectacular swirls of colour may look like clever computer graphics or the result of faulty camera work.

They are, in fact, the product of hour after hour of painstaking night-time shooting by photographer Lincoln Harrison.

His stunning pictures of star trails across the Australian night sky were taken over periods of up to 15 hours.

Shooting stars: Photographer Lincoln Harrison spent up to 15 hours taking these long exposure pictures over Lake Eppalock near Bendigo in Victoria, Australia


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DIY Photography Ring Flash Review.

DIY Ring flash + ambient light sources. Flash at 1/32 power, 1/160sec F7.1 ISO320, 51mm.

The assembled DIY Ring Flash with my Canon 580EX and Cybersync radio trigger.

Ring flashes are famous from the fashion world, where the classical make-up ad often uses the light frequently. By surrounding the lens with the light source, a cool ’shadowless’ light gives a unique look. But even when not used as the primary source of light, a ring flash can be an excellent on-axis fill, as championed by David Hobby of

The only problem for the hobbyist photographer is the price. Ring flash units cost hundreds or thousands of dollars. In recent years a string of new products let the photographer use their speedlights with a ring flash modifier to achieve the same effect for $200-300 – I own an Orbis ring flash myself. Even so, $200 is a big investment for a student, or a photographer who doesn’t know if they’ll get enough use out of a ring flash.

DIY Ring Flash

Enter DIY Photography with their flat-pack, self-assembly ring flash for $24.95. You might think that a ring flash modifier at that price can’t deliver on its promises, or must sacrifice too much. Having used it in a few shoots now, I can tell you it’s the real deal.

Though the DIYP Ring Flash is not without it’s problems and compromises, it is an amazing piece of equipment that can deliver exactly what it promises with only the necessary compromises. In short, every photographer who can get their speedlight off their camera should have one of these!

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Sharing Instagram photos on Google+ automatically | TUAW – The Unofficial Apple Weblog.

Sharing Instagram photos on Google+ automatically

Instagram (free) is a lot of fun, although it’s often criticized as being the “auto-tune for photography.” Google+ is the new social networking flavor of the week, so it’s natural that the two services should get together. Wired’s Gadget Lab has cooked up a recipe for more Instagram enjoyment by hacking a method of joining the two in unholy matrimony, as well as providing other fun hints.

Before I divulge their other hints, let’s get to the meat of the matter for those of you who are among the Google+ cognoscenti: getting your Instagrams to Google’s Picasa photo sharing site so they can be shared on Google+. Yeah, hopefully this is added to Instagram in the near future. For the present, this is how you do it, folks.

To have all of your future Instagram photos sent immediately to Google+, blogger Charlie Sorrel has you set up Instadrop, which automagically connects your Instagram and Dropbox accounts. Send a photo out on Instagram, and it shows up in a Dropbox folder named Instagram Photos. Next, pick up a copy of the free Picasa app for Mac. From the File menu, select “Add Folder to Picasa” and point it at your new Instagram Photos folder on Dropbox.


How To Buy a Camera: Tips From a Photojournalist « Matador U.

Photojournalist Glenna Gordon shares rock solid advice on how to buy a camera.

Glenna Gordon

Photos courtesy of Glenna Gordon

[Editor’s Note] – When I first read Glenna’s post, So you want to buy a camera, I immediately reached out to her to have it republished here on Matador Goods.

Glenna Gordon is a professional photojournalist whose publication credits include New York Times Magazine, Time, Newsweek, BBC, Reuters, Guardian, UNICEF, USAID….just to name a few. She has been living in Africa (primarily Uganda and Liberia) since 2006 and maintains the blog, Scarlett Lion.

Words and photography by Glenna Gordon

A couple of friends, strangers, and blog readers have recently asked me for advice about buying cameras. Unfortunately, I actually know very little about non professional model cameras. But, I do know about cameras generally, so here’s some advice.

General Thoughts

You don’t need a million megapixels.

Anywhere from 5 – 10 will be fine – anything else is a feature you’re paying for you won’t need. It’s fine if the camera has more megapixels than that, just don’t let a sales person get you to buy a more expensive model because it has more megapixels.

Weather sealing is very, very very important.

Canon and Nikon are essentially the same and put out identical products. Which one most photographers use is usually based on which one their first photo teacher told them to buy. My first photo teacher happened to be sponsored by Canon, so I use Canon. So I don’t use it because it’s better than Nikon, just because I started with it.

Music Beta

via How To Get Google Music Beta On Your iPhone, iPad or iPod Touch | Redmond Pie.

With Google’s release of its Music Beta today, iOS users were once again left out in the cold when the search giant said the service was Android only. Thankfully though, as with all things geeky, some clever people on the web discovered a way to get the Music Beta goodness on their iOS device.

Here’s how you can too:

  1. Get your hands on a Music Beta invite by requesting one at
  2. Point Mobile Safari at the same webpage and sign in using your Google account.
  3. Now, tapping a song will make it play in the iOS QuickTime player as usual. When scrolling through your music (using two fingers) remember to be patient – there’s a lot going on!
  4. Use the navigation bar at the bottom of the screen for Play, Skip and Shuffle buttons.
  5. One thing people may miss – you can use Music Beta to listen to music in the background too. Just press the home button, then double-tap it to open the multitasking tray. Swipe to the audio controls on the left and hit play. Voila, streaming music.

It’s not ideal, and its definitely not as slick as Android’s dedicated app, but it’s more than useable and is certainly better than nothing!

That’s assuming you can get a beta invite, of course!

Thanks to CNET for the heads-up!

USB Film Roll

Posted: May 5, 2011 in How To

USB Film Roll.

Know how many pictures you can fit into a roll of film? 24 exposures? 36? Nah, try thousands!

(If it’s one of our special USB Film Rolls, that is.)

We’ve had some awesome ideas for repurposing these little cans in the past, but hiding a

USB drive in there is the best idea yet. These upcycled jewels hold 4GB of information: that’s up to

1000 photos!

Since we get these from film labs that were just going to throw them away, you never know what kind

of canister you’ll end up with. It’s like a grab bag: will you get Fuji Velvia? Tri-X? Precious but elusive

Kodachrome? Who knows, you’ll just have to wait and see!